FinTech Stocks: How to Invest and What to Consider?

Table of Contents

Entering the world of stock market investment is a complex effort, it requires planning of a variety of diverse factors. Of all the sectors that have risen to prominence lately, financial technology, or FinTech, has captured significant attention. In this article, we’ll explore why FinTech stocks are a must-have in a balanced investment portfolio.

What Are FinTech Stocks?

FinTech is a short-term for “financial technology.” It refers to using technology to deliver financial services and products to consumers and businesses. Over the past few decades, FinTech has transformed the financial industry, introducing innovations in areas like payments, lending, insurance, and wealth management, among others.

FinTech stocks are shares in companies that are part of this tech-driven financial revolution. These companies leverage technology to offer new or improved financial services, often turning traditional financial systems and institutions in the process.

  • FinTech, short for Financial Technology, is the use of technology to offer innovative financial services.
  • Many FinTech companies may not yet be profitable but are considered good investments if they show clear growth and a path to profitability.
  • FinTech is a diverse sector, offering investment opportunities in areas like digital payments, blockchain technology, and online lending.

5 Types of FinTech Stocks

FinTech firms can be sorted into various categories, and there’s often some overlap between them. However, most of them fall into one of the following five categories.

1. Payments and Digital Wallets

There are already thousands of online services that provide basic financial services worldwide. While only a few payment networks have a global reach, most countries have several local options. Digital wallets, similar to bank accounts, can be accessed through websites or mobile apps.

These wallets make digital payments easy and often bypass traditional banks. They offer a convenient and secure way to handle finances, making them a go-to for investors interested in growth sectors.

2. Cryptocurrencies and Blockchain Technology

Blockchain technology is tackling challenges not just in finance but across various economic sectors. Essentially, cryptocurrencies act as customizable digital money, paving the way for new types of financial services.

Numerous decentralized finance (DeFi) apps are in development, running on different blockchains. These DeFi platforms offer a range of services like trading, investing, and lending for both digital and physical assets, all without the need for a central authority.

3. Crowdfunding and Lending

Peer-to-peer (P2P) lending platforms facilitate loans and fundraising for individuals, small businesses, and organizations. By cutting out the middleman, P2P lending benefits both lenders and borrowers. These platforms can also extend credit to those who struggle to borrow from traditional sources.

4. Investing and Financial Markets

The investing and trading industry is the most vibrant sector for FinTech startups. Online trading platforms, which emerged in the 1990s, were among the first FinTech ventures. Since then, FinTech firms have largely reshaped the investment industry. Some examples of these types of companies include:


These platforms help people save towards their financial objectives. They use mathematical models to fine-tune a client’s investment mix and execute the strategy using passive investment funds.


These platforms are ideal for various financial data sets and algorithmic trading methods.

Stock Trading Apps

These platforms make stock investing accessible for everyday consumers. They focus on simplifying the investment journey and delivering a seamless user experience.

5. Other FinTech Niches

FinTech firms have a footprint in almost every financial sector. Early FinTech apps and websites mainly helped people manage their budgets by pulling data from various institutions. Mortgage platforms have also been around for a while, allowing users to get quotes from multiple lenders with one application.

Insurance is the latest area FinTech is breaking into. It’s taken a while for digital companies to shake up the insurance market due to the need for a large user base. But as competition heats up in other fintech areas, more funding will likely flow into insurance-focused startups.

5 Key Factors to Consider Before Investing in FinTech Stocks

Before diving in, it’s crucial to consider several key factors that can influence the performance and stability of FinTech stocks.

1. Cyclicality

Some FinTech companies, like credit card providers American Express and Discover, are sensitive to economic ups and downs. During recessions, people struggle to make payments. However, payment processors like Visa and Mastercard are less affected by economic cycles because they earn fees but don’t lend money.

2. Competition

The safety of a FinTech stock often depends on its competitive landscape. For instance, Visa and Mastercard dominate the payment processing sector, while insurance tech startup Lemonade faces stiff competition from larger players.

3. Sales Growth

Revenue growth is crucial when evaluating FinTech stocks. Look for consistent growth over time and consider the total market size to gauge if the growth can continue.

4. Balance Sheet and Profitability

Many FinTech companies, like Square, aren’t consistently profitable yet. Thus, that is acceptable as long as they expand and have a clear route to profitability.

5. Competitive Advantages

A lasting competitive edge can make a difference, especially when competing against top fintech companies. In FinTech, this could be proprietary technology or patents. For example, Lemonade has an edge with its AI-based quoting platform despite being a small player in a crowded market.

⚠️Tip: Be aware of currency risks when investing in international FinTech companies.

How to Buy FinTech Stocks: Step by Step

Whether you’re a newcomer or an experienced investor, these comprehensive steps will guide you through the process of acquiring FinTech stocks effectively.

1. Define Your Goals

  • Clarify your investment objectives, whether short-term gains, long-term growth, or dividend income.
  • Determine your risk tolerance and investment timeframe.

2. Research and Choose Stocks

  • Identify FinTech companies that match your investment goals.
  • Research these companies for strong financial health, growth potential, and competitive advantages.
  • Focus on industry leaders and consider emerging players if they align with your strategy.

3. Open and Fund Your Brokerage Account

  • Select a reputable online brokerage platform that provides access to FinTech stocks.
  • Deposit funds into your brokerage account to have capital ready for investing.

4. Diversify Your Portfolio

  • Spread the risk by investing in multiple FinTech stocks.
  • Diversification reduces the impact of poor performance by a single stock on your overall portfolio.

5. Place Orders and Monitor

  • Use your brokerage account to place orders for selected FinTech stocks.
  • Choose between market orders (buying at the current market price) or limit orders (specifying a purchase price).
  • Set up alerts or notifications to monitor stock prices and news related to your investments.

6. Review and Adjust

  • Regularly assess your investment goals and portfolio performance.
  • Make adjustments based on changes in your financial situation and market conditions to keep your investments aligned with your objectives.

7. Consider Dollar-Cost Averaging

  • To manage market volatility, invest a fixed amount at regular intervals, regardless of share prices.
  • This strategy helps you avoid making emotional decisions based on short-term market fluctuations.

8. Stay Informed and Seek Guidance

  • Stay updated on FinTech sector developments through industry news and trends.
  • When uncertain, seek guidance from a financial advisor or use educational resources provided by your brokerage to make informed decisions.


Adding FinTech stocks to your investment portfolio is a smart move for diversification and tapping into the financial industry’s transformative power. Due to tech advancements, favorable regulations, and changing consumer needs, fintech stocks present a unique investment opportunity.

Innovations like blockchain, artificial intelligence, and mobile payments are changing the game in financial services. These advancements improve security, simplify operations, and meet the rising demand for easy-to-use financial solutions. However, it’s vital to do your homework, evaluate risks, and keep up with the ever-changing FinTech industry.


1. What is FinTech in the stock market?

FinTech stocks represent companies that use technology to provide financial services, ranging from digital payments to investment platforms.

2. What is the best FinTech stock to buy?

The “best” FinTech stock varies based on your investment goals and risk tolerance. Companies like Square and PayPal are often cited, but it’s crucial to do your own research.

3. Is FinTech a good investment right now?

FinTech is generally considered a growth sector. However, the attractiveness of investing in it depends on current market conditions and individual company performance.

4. Is FinTech a good long-term investment?

FinTech is often viewed as having strong long-term potential due to the digital transformation of the financial industry. However, it’s important to research and diversify to mitigate risks.

Related Articles:

Read more: Stocks

By FinxpdX Team
By FinxpdX Team
Stay Informed, Invest with Confidence.
Stay updated on market trends and opportunities.
Discover comprehensive, trustable reviews to guide your decision
Explore the latest findings and breakthroughs in our research
Table of Contents
- Advertisement -

Leave us a message